Crocs has launched its newest collection, “Do Your Thing” with a clear message: be unapologetically yourself. The campaign encourages people to wear what makes them feel comfortable and confident. The brand has chosen Pete Davidson as its new face. His personal style perfectly matches the campaign’s spirit. He ignores trends and continues to challenge so-called fashion rules.
The campaign also features Internet personalities, ZIWE, Dixie Damelio, Wisdom Kaye and Cyrus Veyssi. Each of them brings a strong sense of personal style to the campaign. Their individual styles highlight the idea that there is no single way to dress or present yourself. Instead, the campaign celebrates originality and encourages people to lean into what feels natural to them.
